United Airlines - Bonus Miles Offer, Direct Mail & Email

United Airlines needed a fresh way to announce a new bonus miles promotional offer to current Mileage Plus members. Here is what I created for the Direct Mail and Email:


Postcard, Front



Postcard, Back



Email, Offer 1


Email, Offer 2

Exclusive Resorts - Parents of Teens, Print

Almost overnight, your babies are now college-bound teenagers. How is it possible?

Exclusive Resorts, a luxury vacation brand, needed to connect with parents of teenagers on an emotional level. We developed a timeline that captures major childhood milestones in a heartfelt way that parents would relate to.

Here are my favorite print concepts:





Exclusive Resorts - Multi-generational Family, Print

Exclusive Resorts approached us with another audience in mind - grandparents who travel with their children and grandchildren.

Once again, an emotional appeal was called for to reach this audience. Here are my favorite print ads for multi-generational families who travel together: